The Tube-a-Tweet-a-Thon Holiday
Spectacular, a new variety show that will be livestreamed Dec. 13 and
benefit homeless youth, has roped in rapper Snoop Lion, celebrities and YouTube
stars to fill the benefit with musical and comedic entertainment.
The event, from YouTube talk show
What's Trending,
will leverage Twitter to accumulate donations. Each tweet viewers send (up to
50,000) with the hashtag #Tubeathon will automatically donate $1 to the
Covenant House,
courtesy of
Virgin
Mobile. People can also donate via Text2Donate or at
VirginMobileLive.com on the day of show, which starts at 9 p.m. EST on
What's Trending's YouTube
channel.
In addition to
Snoop Lion
(formerly Snoop Dogg), comedians Kevin Pollak, Heather McDonald and Doug Benson,
actor Josh Malina,
The
Gregory Brothers, web personalities
iJustine
and Daily Grace, the cast of
Annoying Orange, musical group Pentatonix and My Drunk Kitchen's
Hannah Hart are also scheduled to appear.
"This event combines those classic,
1960s old-school variety shows with the digital smartphone culture of today to
host something special for people in need, including those crippled by Hurricane
Sandy," Virgin Mobile USA's Ron Faris said in a statement.
Listen a track here from snoop dog:-
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